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Watching the prospectives at London IA

I was lucky enough to talk at the May London IA event a few days ago. Even better than that, I got to share the stage, well, I say stage, I shared the bit of floor at the front of the loft, with the most charming man in the world, Giles Colborne, and the most charming woman in the world, Johanna Kollmann. Unfortunately for them, they had to share the small walk around in front of the projector area with the most charmless dancing dad Soho misfit in the world, me. I’m prone to a bit of self-depreciation, but really, it was as much as I could do to breathe in for 30 minutes while I was up there before collapsing into a Stella at The Endurance and a subsequent face full of Ginsters on the steps of Centre Point like a lost corporate team-builder from the M4 corridor.

We’d gathered for a redux of the IA Summit, which took place in New Orleans earlier in the year. Johanna and I had presented at the summit at the same time – 8:30 on Sunday morning – and hadn’t seen each other speak, so it was great for us, and Giles had very kindly offered/volunteered/I dunno, been threatened with something to do a recap of a few of the highlights from the conference. It was going to be a good night even if nobody else turned up.

But turn up they did, and based on a quick show of the hands that people showed when asked, it seems that the vast majority of the attendees had never been to a London IA event before, which was very inspiring. Either that or they just didn’t like Martin waving his iPad at them saying “who’s been to one these before? Hmm? Matthew and I organize these you know! THEY’RE FREE!’ Either way, a lot of new faces is, to me, a very encouraging thing. Let’s be honest, you can go to events in London that are the physical manifestation of the echo chamber and although the people are extraordinarily nice and I would like many of them to be real friends that know what the sound of my voice is like, these events are excellent places to learn things you don’t know and see people you may have read say things out loud. Far be it from me to sound like some kind of curious Werthers Original style UX granddad shedding a small tear into my slippers when the young uns look up at the stage that isn’t a stage with those beady eyes of youth, pondering your gibberish like some unbounded grasshoppers, but it’s encouraging to see them sat in that loft, just BEING KEEN. *sniff*

So thank you to Martin and Matthew for organising and inviting me along, and thank you to Giles and Johanna for being charming and fascinating, and thank you to everybody who turned up and was polite and keen and asked lovely questions, and thank you to the weather for hailing on my legs as I cowered under a newsagent awning just before arriving, and thank you for listening, etc.

Slides from the IA Summit (On Slideshare):
Making sense of messy problems: Systems thinking for multi-channel UX by Johanna Kollmann
Designing the Mobile Wallet: A Case Study by Tim Caynes

Writing to be read: A workshop on being a better writer

Martin Belam and Cennydd Bowles have written popular and successful books, articles and blogs on user experience. On Tuesday evening, I attended a writing workshop, where they shared tips, tricks and best practise for ‘better writing’.

I write too much. When I write about an event, I fill the page with clever, but meaningless sentences. Seeing the details of the workshop, I thought it would be a great way to learn from others and share opinions on what makes a better writer. It ended up being all that and more. It was an insight into methods and practices that Martin and Cennydd use in their own writing, highlighting that personal approaches to writing differ, but common creative techniques and some rigorous editing can nearly always improve output.

First off, Martin shared some of the tactical armoury he has developed through his own writing. He focused on tips and tricks for writing to be read and was able to provide some excellent examples of the dramatic impact simple devices can have. Some of his advice was common sense, while some was quite crafty. Some was plainly evil, but, nonetheless, common practice, when writing with particular targets in mind.

Cennydd, on the other hand, wanted to help us understand that after writing, the real work starts. Editing your content is just as important as writing it. Through a series of classic examples and anecdotes from his own experience, he gave practical advice on analysing and improving your own writing, through careful, considered editing. In common with Martin, Cennydd also was keen to make the most important point of all: if you can’t speel, please don’t write, especially if your grammar do suck.

It was thoroughly enjoyable evening, with practical, actionable advice. Clearly, there is no one ‘right way’ to become a better writer, but if you can learn from others’ experiences, you can, at least, take steps in a better direction.

[This post is an edit of the previous post ‘This title is clever but pointless and inefficient’. It is an attempt to put some of the learning from the writing workshop into practice and so it’s not a great post, more of an exercise. If you prefer one or the other, leave a comment. You might not like either of them, which is more likely]

listening post: the soft moon – circles

This title is clever but pointless and inefficient

This is the post I would normally write about being at an event in the city with a collection of like-minded individuals who were compelled to attend to on the promise of solace at their smiting of writing with encouraging words from the scribers of note that can say what they wrote with articulate summary, a sprinkling of chummery and, not least some encouragement, wrapped up in wit, delivered in earnest, with meaning, to whit, I give you a paragraph to be used as example, to print and to squint at in lieu of a sample of how you could simply just dribble away like a gibbering goon for the rest of the day.

Except, I now know better.

This evening I attended a workshop run by Martin Belam and Cennydd Bowles, which, ostensibly, was about being a better writer. That sounds like a rather lofty and grandiose concept, but, you know, I like those. Realistically, the workshop was more about personal approaches to writing, learned writing skills, need-to-know and evil-to-use devices for being read, and a heavy dose of editing. Oh, and spelling. And grammar. Which, I plainly flout irreverently and irreconcilably and even irresponsibly. In fact, there were so many golden nuggets of ‘better writing’ advice that I didn’t even have time to flippantly flap about it on the twitter.

Not really knowing what to expect from the evening, I did approach it with an open mind, and an open bottle of Corona. I was hoping that I might get some opinions other than my own on what might constitute good writing and take those opinions away to inform my future output. I did get that, but I also got a rather delightful insight into the methods and practices of two writers that I rather admire. If were to make some dubious football analogy at this point, which I am going to, I’d suggest that Martin’s approach was that of a wily, crafty, tactical midfield genius, who has a great eye for an opportunity, knows all the tricks and can pick out the killer pass most of the time. He’s always the first man to be picked, notwithstanding his occasional tendency to argue the toss with the gaffer over formations. On the other hand, Cennydd would be more of a silky, clinical, methodical kind of player. While apparently effortless in his command of the ball and organising the team (for he does wear the armband), he will be the one on the training ground under the floodlights at 2a.m., repeatedly kicking a ball at a wall until he can predictably hit the same brick every time.

All of which is just a way to say that when describing how to be a better writer, you necessarily end up describing what you’ve done to try and be a better writer yourself, and this will be different depending on who you are. Martin and Cennydd described quite different experiences and approaches, but they shared a common aim. Clearly, there is no right way to become a better writer, there are many right ways. However, what this evening demonstrated is that if you want to focus on a few of the many, some of those right ways are more righterer than others.

Tomorrow, as an exercise, I shall mostly editing the life out of this post before publishing it again. It will be like harvesting antimatter with a sock.

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